The Obituary of Good Data

The Obituary of Good Data

By Adam Paulisick, Chief Product Officer “Good Data, Creator of a Bustling Programmatic Dynasty, Dies in Infancy” Good Data (GD), who created a wave of investment in all forms of programmatic media targeting and measurement, died in early 2017 while among friends. The...
Money2020 Will Show Off What’s Next For the Payments Industry

Money2020 Will Show Off What’s Next For the Payments Industry

Published on: By Thomas C. Noyes, founder and CEO In 2013, it was tokenization; 2014 was Apple Pay; and 2015 was MCX (R.I.P.). What are we in for in 2017 and beyond? Next week’s upcoming Money20/20 conference — co-founded by Anil Aggarwal and Jonathan Weiner — is the...
Why You Need a New Approach to Managing Data

Why You Need a New Approach to Managing Data

Published on: By Adam Paulisick, Chief Product Officer “80% of our sales come from 20% of our customers.” Sound familiar? Companies usually use that phrase to explain that the most loyal customers buy substantially more than the occasional shoppers. The...