by Juan Duarte | Jul 19, 2021 | Article, Data
New products from Commerce Signals make it easier than ever to understand viewing and subscription behaviors on SVOD platforms. The OTT streaming market, which has been growing for the last few years and saw a dramatic rise during the pandemic, is projected to reach...
by Juan Duarte and Nick Mangiapane | May 14, 2021 | Article, Data
The decade from 2010-2019 saw marketers adapt their strategies and tactics to keep up with consumer behavior and technology changes. Smartphone adoption quadrupled from 20% to 85%. Marketers, armed with more data than ever, responded by quintupling their investments...
by Melissa Lagrange | Mar 7, 2021 | Article, Data
In the 5 weeks following Holiday 2020, retail credit and debit card sales were up about 20% year over year (YoY). By comparison, post-Holiday 2019 only grew by about 10%. So what is driving this post-Holiday 2020 growth for retail? Online sales during...
by Anoti Deyala and Michael Carrie | Feb 1, 2021 | Article, Data
The week of Christmas 2020 looked a lot different than 2019. The coronavirus pandemic and government recommendations not to travel or gather with friends and family put a damper on traditions. Covid-19’s rapid spread impacted consumer spending patterns as well....
by Nick Mangiapane | Oct 5, 2020 | Article, Data
Commerce Signals Consumer Spending Data Used in Analysis by Federal Reserve Bank of New York The following excerpt is from a recently published article from the Federal Reserve Bank of New York. Their comprehensive analysis is refreshingly apolitical. Here’s a...
by Nick Mangiapane | Sep 17, 2020 | Article, Data
With total consumer card spending down 2% from Memorial Day to Labor Day, most companies needed to take share from competitors to even partially offset category spending declines. That’s a tall order when faced with all of the operational and personal challenges...
