by Commerce Signals | Jul 27, 2023 | Data
Innovative Way to Measure Campaign Results A well-known Quick Service Restaurant (QSR) and their advertising partner, a national broadcast company, created an advertising campaign to drive increased traffic for 135 franchised locations across the country. To...
by Commerce Signals | Nov 1, 2022 | Data
…”When looking to drive RMN-like performance, retailers need to look beyond demographics, browsing history and other interest proxies … There are two options that fit the bill …”Read what Commerce Signals CMO, Nick Mangiapane, recommends...
by Commerce Signals | Oct 21, 2022 | Data
It’s no secret the holiday season is a key sales period for retail, travel, and many other industries, so much so that these sales can make or break a business, large or small. With high inflation and fears of consumers pulling back, there are a lot of unknowns...
by Commerce Signals | Oct 21, 2022 | Data
Across the United States, prices have been increasing across all industries. In July, inflation stood at 8.5%, down slightly from 9.1% in June – the highest U.S. inflation seen since 1981. Total consumer card spending grew 14.6% in July compared to a year earlier. The...
by Nick Mangiapane | Oct 12, 2022 | Data
It’s no secret the holiday season is a key sales period for retail, travel, and many other industries, so much so that these sales can make or break a business, large or small. With high inflation and fears of consumers pulling back, there are a lot of unknowns this...
by Commerce Signals | Jun 13, 2022 | Data
From peanut butter to cosmetics advertising, consumer product marketers are leveraging retail media networks (RMNs) more than ever. Driven by efficiency improvements and greater revenue impact, U.S. marketers invested $36 billion in digital marketing through RMNs last...
