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Consumer Card Spending Behavior
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To keep up with changing consumer behavior, there is no better metric than sales. Consumers vote with their wallets.
Commerce Signals provides insights, audiences and measurement from some of the broadest card payment datasets.
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ADARA Partners with Commerce Signals to Deliver Total Economic Impact Insights to Destination Marketers
With Payment Card Measurement Insights Across Media Channels and Vendors, Destination Marketers Can Plan, Measure and Attribute Investments with More Confidence PALO ALTO, CA, USA, June 15, 2021 /EINPresswire.com/ -- ADARA, the global leader in predictive consumer...
Commerce Signals Card Transactions Data Used in Federal Reserve Bank of New York Analysis. The following excerpts are from a recent article from the Federal Reserve Bank of New York. Commerce Signals, a Verisk Analytics business, provided the consumer card...
The decade from 2010-2019 saw marketers adapt their strategies and tactics to keep up with consumer behavior and technology changes. Smartphone adoption quadrupled from 20% to 85%. Marketers, armed with more data than ever, responded by quintupling their investments...